Civic Tech & Collective Action
What Counts as Real-World Impact?
Jul 14, 2025

What Counts as Real-World Impact?
"We measure what we value. And if we don’t measure real-world good, we risk ignoring it entirely."
- Heather McGhee
TL;DR
Most platforms reward engagement, not impact. But what if we tracked what actually helps - donations, votes, volunteer hours, boycotts, and more?
The Engagement Trap
Traditional platforms are designed to amplify clicks, likes, and shares not change. That’s not a bug. It’s the business model. The result? Good work often gets buried beneath what’s trending.
A Different Kind of Tracking
LiveImpact.io doesn’t measure noise. We measure follow-through. When someone takes real-world action and tells us about it whether it’s donating to a cause or showing up to a community meeting—we count it.
From Performance to Participation
Social media has made activism performative. We’re building something different. A space where participation matters more than presence. Where doing something is more important than saying something.
"We don’t need another platform telling us what’s popular. We need one that helps us see what’s powerful."
- Rick Zwetsch
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